Consultancy
Consultancy
Consultancy
Creatium transforms corporate training with asynchronous, personalized online learning.
Creatium transforms corporate training with asynchronous, personalized online learning.
Personalised, interactive learning boosted employee skills and engagement.
Personalised, interactive learning boosted employee skills and engagement.
Creatium transforms corporate training with asynchronous, personalized online learning.
Personalised, interactive learning boosted employee skills and engagement.
"The differentiated approach was really powerful because it allowed us to create a 'choose your own adventure' experience— based on skill set."
"The differentiated approach was really powerful because it allowed us to create a 'choose your own adventure' experience— based on skill set."
Sam Arrona,
Senior Vice President at MGT.US
Sam Arrona,
Senior Vice President at MGT.US
See it in motion:
See it in motion:
95 %
of learners who used AI coaches believed the course was valuable
#1
most loved feature was the interactive components and AI coaches/roleplays
See it in action.
Request a demo
Request a demo
The challenge
MGT wanted to develop content for employees with
dramatically different skill levels—but lacked time and resources to create differentiated training materials.
One-size-fits-all training sessions left beginners
struggling with advanced concepts while simultaneously
failing to challenge more experienced team members.
Nor did they have a scalable way to onboard
new team members or interns, often leaving them
unprepared for their first week of work.
The solution
The AI-powered platform offered several key advantages:
Automated multimedia content creation that dramatically reduced development time—what once would take days, could could take a few hours.
Differentiated learning paths that met individuals where they were.
Rich data collection providing insights into user engagement and learning patterns.
Scalable deployment for ongoing onboarding and training needs.
Most importantly, the platform could be trained to respond like Arrona herself, essentially scaling her coaching capabilities through AI- powered interactions for future trainingmodules focused on client and manager relationships
The result
The implementation of Creatiumʼs AI-powered training platform has fundamentally transformed MGT.US's approach to employee development.
The platform's data collection capabilities now provide MGT.US with unprecedented insights into learning patterns, including session duration, login frequency, and optimal training times.
Upskilling long- serving employees became much more streamlined. As one employee said: "I've always wanted to do this type of training and just never made time for it. And now, I really want to get it right."
Ultimately, the training content has become a cornerstone of MGT.US's onboarding process. New employees and interns can now complete essential training, even before their first day, arriving better prepared—with boosted morale.
The challenge
MGT wanted to develop content for employees with
dramatically different skill levels—but lacked time and resources to create differentiated training materials.
One-size-fits-all training sessions left beginners
struggling with advanced concepts while simultaneously
failing to challenge more experienced team members.
Nor did they have a scalable way to onboard
new team members or interns, often leaving them
unprepared for their first week of work.
The solution
The AI-powered platform offered several key advantages:
Automated multimedia content creation that dramatically reduced development time—what once would take days, could could take a few hours.
Differentiated learning paths that met individuals where they were.
Rich data collection providing insights into user engagement and learning patterns.
Scalable deployment for ongoing onboarding and training needs.
Most importantly, the platform could be trained to respond like Arrona herself, essentially scaling her coaching capabilities through AI- powered interactions for future trainingmodules focused on client and manager relationships
The result
The implementation of Creatiumʼs AI-powered training platform has fundamentally transformed MGT.US's approach to employee development.
The platform's data collection capabilities now provide MGT.US with unprecedented insights into learning patterns, including session duration, login frequency, and optimal training times.
Upskilling long- serving employees became much more streamlined. As one employee said: "I've always wanted to do this type of training and just never made time for it. And now, I really want to get it right."
Ultimately, the training content has become a cornerstone of MGT.US's onboarding process. New employees and interns can now complete essential training, even before their first day, arriving better prepared—with boosted morale.
“I've always wanted to do this type of training and just never made time for it. And now, I really want to get it right.”
-A long-serving employee at MGT
By replacing passive manuals with active AI roleplays, Fanatics Betting & Gaming redefined what it means to be "job-ready." They have turned a seasonal training challenge into a long-term competitive advantage—building a world-class service team at the speed of the sports calendar.
Experience it.
Request a demo
Related Case Studies
By replacing passive manuals with active AI roleplays, Fanatics Betting & Gaming redefined what it means to be "job-ready." They have turned a seasonal training challenge into a long-term competitive advantage—building a world-class service team at the speed of the sports calendar.
Experience it.
Request a demo
By replacing passive manuals with active AI roleplays, Fanatics Betting & Gaming redefined what it means to be "job-ready." They have turned a seasonal training challenge into a long-term competitive advantage—building a world-class service team at the speed of the sports calendar.
Experience it.
Request a demo
See it in motion:
Creatium
(Previously known as Prof Jim Inc.)
contact@creatium.com
© Creatium 2026
Creatium
(Previously known as Prof Jim Inc.)
contact@creatium.com
© Creatium 2026
95 %
of learners who used AI coaches believed the course was valuable
#1
most loved feature was the interactive components and AI coaches/roleplays
See it in action.
Request a demo
The challenge
MGT wanted to develop content for employees with dramatically different skill levels—but lacked time and resources to create differentiated training materials.
One-size-fits-all training sessions left beginners struggling with advanced concepts while simultaneously
failing to challenge more experienced team members.
Nor did they have a scalable way to onboard new team members or interns, often leaving them unprepared for their first week of work.
The solution
The AI-powered platform offered several key advantages:
Automated multimedia content creation that dramatically reduced development time—what once would take days, could could take a few hours.
Differentiated learning paths that met individuals where they were.
Rich data collection providing insights into user engagement and learning patterns.
Scalable deployment for ongoing onboarding and training needs.
Most importantly, the platform could be trained to respond like Arrona herself, essentially scaling her coaching capabilities through AI- powered interactions for future trainingmodules focused on client and manager relationships
“I've always wanted to do this type of training and just never made time for it. And now, I really want to get it right.”
-A long-serving employee at MGT
By replacing passive manuals with active AI roleplays, Fanatics Betting & Gaming redefined what it means to be "job-ready." They have turned a seasonal training challenge into a long-term competitive advantage—building a world-class service team at the speed of the sports calendar.
Experience it.
Request a demo
By replacing passive manuals with active AI roleplays, Fanatics Betting & Gaming redefined what it means to be "job-ready." They have turned a seasonal training challenge into a long-term competitive advantage—building a world-class service team at the speed of the sports calendar.
Experience it.
Request a demo
The result
The implementation of Creatiumʼs AI-powered training platform has fundamentally transformed MGT.US's approach to employee development.
The platform's data collection capabilities now provide MGT.US with unprecedented insights into learning patterns, including session duration, login frequency, and optimal training times.
Upskilling long- serving employees became much more streamlined. As one employee said: "I've always wanted to do this type of training and just never made time for it. And now, I really want to get it right."
Ultimately, the training content has become a cornerstone of MGT.US's onboarding process. New employees and interns can now complete essential training, even before their first day, arriving better prepared—with boosted morale.